Gender

foundation

Female

Skin Coverage

Heavy/Full Couverage

Target Use

Face

Country Of Origin

Item Form

Powder

Effect

Matte

Skin Types

All Skin Type

Maybelline New York is the number one global cosmetics brand and is available in over 129 countries worldwide. Offering more than 200 products, Maybelline New York combines technologically advanced formulas with on-trend expertise to create accessible cosmetics with a cool, urban edge and a spirited style. Maybelline New York is the official sponsor of New York Mercedes-Benz Fashion Week.In 1913, young Chicago chemist Thomas Williams had a dilemma. His older sister, Maybel, was in love with a man who was in love with someone else. Maybel Williams did her best with what was available—she used petroleum jelly on her lashes and brows to enhance them. Her brother decided to help her increase her allure by adding carbon dust to the petroleum jelly, which darkened her lashes and brows more dramatically. The product worked. In 1915, Maybel got her man and Thomas founded what would become the global industry giant, Maybelline, named after the bride and her favourite beauty aid.Two years later, Williams introduced Maybelline Cake Mascara, the first modern eye cosmetic made for everyday use. Initially available only through mail order, it was so popular that women began to ask for it in drugstores. The signature red Eyebrow Pencil followed, along with coloured eyeshadows and complementary eyeliners, leading the youthful, flapper fashion trend of dramatic makeup. Maybelline became the first cosmetic company to advertise on radio and sales boomed. In 1932, responding to incessant demand, Maybelline introduced a special 10-cent package of Cake Mascara for retail sale. And the rest, as they say, is history!

MAYBELLINE NEW YORK

Shade

Natural Beige

Highlights<ul><li>Get 24-hour oil control</li><li>At last, a 24H oil control powder foundation with SPF 44</li><li>Water Resistent and Heat Proof</li></ul>OverviewFIT ME® Matte + Poreless Powder Foundation with 24-hour oil control has SPF 44, high coverage and is comfortable and breathable all day. This water-resistant formula with skin-fitting pigments blends easily on skin. Available in 6 shades.

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